I just got off the phone with Ben Baldanza from Spirit Airlines regarding a series of posts I wrote about 2 years ago now. Long enough ago that I honestly didn't immediately recognize the name, and once I did, completely thought it was Gavin putting someone up to it. Mr. Baldanza very kindly sent me an e-mail from his corporate e-mail address to confirm that it was indeed him ;). Gotta love the Internet. The conversation was brief, but Mr. Baldanza informed me of the various steps his company has taken to improve their customer service situation and all the factors involved in the company during that particular time frame. The way I understand it is that they had some issues with a third party service provider at that time, the provider was replaced and subsequently their various consumer agency ratings started to improve.
Mr. Baldanza also outlined the steps they took in order to resolve (within reason) the customer complaint that ended in the accidental "Reply-to-All" e-mail. While the comment made in that e-mail came across as unbecoming to many of us, it's clear that some lessons were learned by the accident, and as usual, there are two sides to every story. I was also informed that they've had some employee turnover at their company. I can only hope that the spokesman who told the Chicago Tribune I made the whole thing up is now waiting in a breadline somewhere.
I kid.
But in all seriousness, I think it's fair to go ahead and shut this multi-year spat down. It started with me being upset that I couldn't get a $5 refund on my checked bag from a missed flight to Vegas, and clearly, the series turned into much more than that. In an interview with the Orlando Sentinel, I told them that what I really wanted was for Spirit to start taking care of their customer service issues. The steps the company has taken in changing providers, and as further evidenced by Mr. Baldanza's personal phone call, show me that they have indeed taken it seriously. Pretty sure we can call things square now ;)
Thanks for the call, Ben.
UPDATE 11/11/2009:
The Orlando Sentinel covered this, and Heather Harvey, Spirit's Manager of Consumer Relations left a comment. She mentions her e-mail address if anyone has any further complaints or wants to pass along a note.
Heather, I hope you don't mind me reposting your comment over here!
What a great article! I am so pleased with the positive feedback – we are making strides to correct our mistakes. It's true that I am biased since I work for Spirit, but I fly us more than almost anyone and I expect great service just like any other customer. If you didn't receive the service you expected please email me the details, Heather.Harvey@spiritair.com (now you have the contact information to give to those upset customers that call you Etan). We can use your feedback for training purposes and to explain to you perhaps why things worked out the way they did. We can't make it right if you don't let us know where we messed up! Give us the opportunity to correct our mistakes and I assure you that you won't regret it :)
Respectfully,
Heather Harvey
Manager Consumer Relations
Spirit Airlines



